GTA: Rethinking Brand Goa
Goa has always been synonymous with Sun, Sand and Siestas. The Goan was always portrayed as a fun loving chap fond of his Drink, Dulpods and Dance. All of which were necessary to cultivate the ‘Susegado’ image known world over. The very idea of ‘Hard work’ was considered an anathema to the Goan soul. Luckily, … Read moreGTA: Rethinking Brand Goa